BOGO full form

Meaning : Buy one get one

Category : Business
Sub Category : Consumer retail

BOGO full form – Buy One Get One

BOGO is Similar to the concept of BOGOF – which is buy one get one free,this is not as gratifying to the customer.It is used by big retails superstore shopping chains as a sales gimmick.It says buy one get one,but not “free” – you probably will get a discount on the second item. BOGO is used after marking up the original price on that item.So in effect the store is not losing too much on the item that they are giving away at a discount.Also this maybe used to push sales of a particular product that is not selling so well.